Thursday, November 18, 2010

Jungle Warfare: A Basic Field Manual for Christians in Sales By Christopher Cunningham

Jungle Warfare: A Basic Field Manual for Christians in Sales is a very unique sales book. I have been in sales for over ten years and have had the opportunity to read many different sales manuals. The approach here is a fresh perspective on the world of sales done from a Christian perspective.

The book is divided into a 22 day manual. Each day features an excerpt from the author's grandfather's Jungle Warfare field manual. There is a Bible verse for each day as well. Following those there is a Battle Plan for each day that shows you how to apply the Jungle Warfare principles to sales. There is a prayer for each day and then space to record your thoughts and prayer requests for that day. Following the initial 22 day format there is an additional section entitled Jungle Warfare Field Support with chapters on such subjects as depression, burn-out, exhaustion, worry, and a number or other topics. All of the topics are covered in relation to God and from a Christian perspective.

I would recommend this book for anyone that is involved in sales. It is fresh and unique in its approach to the sales process.

Disclosure of Material Connection: I received this book free from Thomas Nelson as part of the BookSneeze program. I was not required to write a positive review. The opinions I have expressed are my own. I am disclosing this in accordance with the Federal Trade Commission's 16 CFR, Part 255: "Guides Concerning the Use of Endorsements and Testimonials in Advertising."

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